We know that consumers’ expectations stay high more and more in a time of creative ideas and innovations. But many brands face the challenge – it’s hard for them to deliver the core of products or services to Japanese consumers.

Our mission is to solve your issues. We work as your partner. We work on your growth plan aligned with the brand’s core value. We build your brand theme that can link to Japanese users to deliver the brand’s essence.

For founders, brand owners, and managers

We help brands to create a unique value in Japan.

First, we listen to your goal, target and core value. Then we look at how your products or services make distinct in the market. We work with you to create a commercial and brand development plan and then execute it. That is our process.

It’s not short term results that we want. Our mission is to support you to achieve your goal in the long term based on the value you create.

Industries: Design, Technology, HR and Lifestyle


What we do

Brand Business Development

For promotions and events

We help build brand value in Japan. In today’s market, it’s becoming harder for brands to be unique among many others. So, we help build brand value on the promotion side.

We create great stories that people want to share and take steps in their daily lives. And we help you to reach your target audience across social and traditional media, and events. We aim to link your customer’s perceptions with your brand’s purchase.

We help build brands with you. We create unique brands with you globally.


What we do

PR, Digital, Event


Krayon, Inc.

Kudan Minami 1-5-6-5F, Chiyoda-Ku,
Tokyo, Japan


Hiroky Nakaya

Founder and Managing Director

Co-creation, Co-building and Circulation

“My passion is to help individuals and corporates by bringing out the essence of who they are. It links to their actions, values, and environments, which brings true joy to me. In the end, my passion leads to their brand-building and contributes to their company’s growth. This circulation creates the one and only for them.”


Hiroky has helped base two roles in marketing and PR for global brands, startups, corporates, and art organisations in the UK, Italy, Mexico, and Japan. He has more than 20+ years of experience in growing brand marketing in 19 countries and has produced 90 shows and events in Europe and Asia.

He has launched Krayon, Inc. to help build the brand value with his team and link it with the client’s financial growth.

In his free time, he likes to travel and run.