Support young talents in Asia

Support young talents in Asia We support and nurture future generations in Asia. We help those young talents to link to companies. That is one of our purposes. Now, it started.   We started working with Bling International Ltd in Hong Kong to realize our task. We co-partnered with Asian companies such as AWS, LAM…

2022

2022 This year, we will share more about brands, products, digital and consumers in Japan. Also, we will ask brands experts to share insights, knowledge, and views about those themes in our news articles. Then, we want to ask how brands should create, build, and manage in the long term. We hope it will be…

Thank you – 2021

Thank you – 2021 What a year 2021 has been for our world! The pandemic year has brought us many challenges. One silver lining for Krayon, Inc. is a reminder of how important it is to get fresh ideas and use insights to help our clients’ challenges.   A few highlights of this year’s news…

New website

New website We are pleased to inform you that we have refreshed our website.    Carola Straatman is a design expert who has done it. She is the creator of our company’s logo. Her skills and practice enabled her to build up a broad range of clients such as Tommy Hilfiger, Ministry of the Interior…

The value of branding

The value of branding How do you see branding?  What is a brand? What is branding? They are vague. But we use them often. It might not be easy to tell the difference and explain what they are. We’ve learned that Japanese companies view branding as advertising, brand logos, names, or product images. It seems…

2021

2021 Krayon, Inc. is a company to help build brands values in new markets. We want to be a partner in building a better business with you. To do that, we hold three principles: Passion drives everything Ask what can be better Look at the bigger picture For building brands values, please contact us at…