Support young talents in Asia

Support young talents in Asia We support and nurture future generations in Asia. We help those young talents to link to companies. That is one of our purposes. Now, it started.   We started working with Bling International Ltd in Hong Kong to realize our task. We co-partnered with Asian companies such as AWS, LAM…

Cosme Week Tokyo

Cosme Week Tokyo We attended Cosme Week Tokyo last week. Even though the omicron variant hit in January in Tokyo, 650 cosmetic companies and brands sought business opportunities in Japan during the trade show. We’ve listened to skin problems that they want to solve. We’ve learned about cosmetic products, brands, trends and technologies. Also, there…

2022

2022 This year, we will share more about brands, products, digital and consumers in Japan. Also, we will ask brands experts to share insights, knowledge, and views about those themes in our news articles. Then, we want to ask how brands should create, build, and manage in the long term. We hope it will be…

Change drivers

Change drivers Discovering change drivers in your business is vital.   Those drivers are such as: Comforting regulations Technological advances Consumers’ matureness   Some examples are: Airlines, insurance, banks, electricity, gas AI, Big data   The change drivers can be an event that leads to: change your standard change your assumption change rules of business…

Mobile sales cars

Mobile sales cars The food truck is popular in Japan. You might think of it as foods such as crepes, kebab, ramen or takoyaki. Now, it’s more than that. It extends its idea during a pandemic. In this period, you are practising new norms. Retail businesses need to tear down the stereotype. One of their…

New website

New website We are pleased to inform you that we have refreshed our website.    Carola Straatman is a design expert who has done it. She is the creator of our company’s logo. Her skills and practice enabled her to build up a broad range of clients such as Tommy Hilfiger, Ministry of the Interior…

Imagination in business

Imagination in business We cannot keep our minds off this – how important it is to use imagination in business. We imagine that some people see things that others can’t. But some view them. It’s more than a concept or vision.  It’s more about things that you can see in a more lasting span.   You…

How you measure your purchase

How you measure your purchase “I like how the story develops quickly.” “I love the lotion that makes me feel clear skin.”   These are people’s voices who have used the best-selling in Japan – Netflix original Korean dramas and Lancome essence lotion. But we are curious about this. What was the point that you…